MQM3BAC: Board Annual Conference

Module code: MQM3BAC

Module provider: Marketing and Reputation; Henley Business School

Credits: 20

Level: Postgraduate Masters

When you'll be taught: Full year

Module convenor: Dr Filipe Morais, email: f.morais@henley.ac.uk

Pre-requisite module(s):

Co-requisite module(s):

Pre-requisite or Co-requisite module(s):

Module(s) excluded:

Placement information: No placement specified

Academic year: 2024/5

Available to visiting students:

Talis reading list:

Last updated: 28 May 2024

Overview

Module aims and purpose

This module aims to disseminate key learning and impact of the business challenge undertaken by individual participants in Business Research Challenge module, to their peer group and to wider Henley director community. 

In this module students will submit an abstract/paper about the business challenge that they have researched to the Director's Forum Board annual conference. Each student will present their business challenge governance issue, analysis, findings, key learning and organisational impact. Each student will give a presentation followed by Q&A session. Students will benefit from learning how to disseminate their research and findings to their peers and wider audience at the board level. Each student will benefit from exposure to academic writing; presenting and oral communication skills. Students will further benefit from planning for publication, networking and engaging with a wider audience. The conference will offer critical evaluation of each student's findings and research impact both as theory and practice. 

Module learning outcomes

By the end of the module, it is expected that students will be able to: 

1. Write an academic paper clearly and coherently in a style appropriate to purpose and audience 

2. Construct coherent arguments and articulate ideas clearly to a range of audiences formally and informally through a variety of techniques 

3. Constructively defend research and present ist outcomes to a wider audience  

4. Critically analyse and evaluate their research findings 

Module content

This module will take place at Greenlands campus, Henley Business School, and will be an annual conference. To participate in the conference each student must have offered an abstract and full paper about their business challenge. Each student will give a 15 minute presentation and a further 15 minutes will be allowed for the Q&A session. All students are to attend and participate in the conference by   giving their presentations and also by engaging with other students presentations. It is intended that the best of these papers be published as abstracts/cases.  

Annual conference to be held at an agreed location with each student offering an academic paper and presenting their business challenge to their peers and wider board level audience. 

Structure

Teaching and learning methods

The abstract and paper will be developed with guidance/support of each student's supervisor. Supervisor will provide two meetings to develop the paper. Each student will give a presentation at the annual conference about their business challenge.

The contact hours are shown for one semester in the table below for illustrative purposes only. The actual timing will vary depending on your cohort start date.

Study hours

At least 10 hours of scheduled teaching and learning activities will be delivered in person, with the remaining hours for scheduled and self-scheduled teaching and learning activities delivered either in person or online. You will receive further details about how these hours will be delivered before the start of the module.

Please note the independent study hours above are notional numbers of hours; each student will approach studying in different ways. We would advise you to reflect on your learning and the number of hours you are allocating to these tasks.

Semester 1 The hours in this column may include hours during the Christmas holiday period.

Semester 2 The hours in this column may include hours during the Easter holiday period.

Summer The hours in this column will take place during the summer holidays and may be at the start and/or end of the module.

Assessment

Requirements for a pass

50% pass mark - Students need to achieve a mark of 50% in each assessment and overall 50% mark to pass this module.

Summative assessment

Penalties for late submission of summative assessment

This module is subject to the Penalties for late submission for Postgraduate Flexible programmes policy, which can be found at:

https://www.reading.ac.uk/cqsd/-/media/project/functions/cqsd/documents/qap/penaltiesforlatesubmissionpgflexible.pdf

The Module Convenor will apply the following penalties to work submitted late:

• where the piece of work is submitted up to one calendar month after the original deadline (or any formally agreed extension to the deadline): 10% of the total marks available for that piece of work will be deducted from the mark; 
• where the piece of work is submitted more than one calendar month after the original deadline (or any formally agreed extension to the deadline): a mark of zero will be recorded.

You are strongly advised to ensure that coursework is submitted by the relevant deadline. You should note that it is advisable to submit work in an unfinished state rather than to fail to submit any work.

Formative assessment

Formative assessment is any task or activity which creates feedback (or feedforward) for you about your learning, but which does not contribute towards your overall module mark.

Reassessment

Additional costs