REMB40-Strategic Management of Corporate Real Estate

Module Provider: Real Estate and Planning
Number of credits: 20 [10 ECTS credits]
Level:7
Terms in which taught: Autumn term module
Pre-requisites:
Non-modular pre-requisites:
Co-requisites:
Modules excluded:
Current from: 2020/1

Email: s.devaney@reading.ac.uk

Type of module:

Summary module description:

This is an option module for those undertaking the part-time real estate MSc programmes. It explores both practical and strategic aspects of real estate management for commercial property, focussing on asset and property management. It considers real estate management from the perspective of both investors and corporate owners/occupiers of real estate. The module adopts the standpoint that corporate real estate management is part of and not separate from the business of an occupying organisation. For this reason, understanding the business is critical to the successful management of its real estate. 

Aims:

This module applies strategic management principles to real estate. The subject is considered at the business strategy, the real estate portfolio alignment and the operational impact levels. It examines strategic real estate management from the corporate viewpoint, having regard to the various stakeholders involved and how they interact. Examples will show how corporate real estate requirements shift in response to both strategic imperatives and the changing economic and competitive environment. This module reviews current research, innovation and practice in this subject area. In doing so, the module aims to provide the student with an understanding of the role, responsibilities and skills required of the real estate asset manager and a critical appreciation of the diversity and development of management functions.

Assessable learning outcomes:

Upon completion of this module, students should be able to: 

• Identify the main activities and responsibilities of real estate managers; 


• Summarise the different stakeholder perspectives of real estate management; 


• Critically assess how real estate management can add value; 


• Show how asset management relates to the organisational strategy; 


• Examine the ways in which asset m anagement performance can be measured; 


• Discuss and appraise how emerging trends and new issues affect real estate managers in different sectors and specialisms, and from different perspectives. 


• Review the latest research and management thinking on this topic.

Additional outcomes:

The module also aims to develop written communication, problem solving skills and business awareness. 

Outline content:

The module spans strategic asset management for investors, corporates and the not for profit sector, as well as operational activities. Specific areas studied will vary but may include; 

• Aspects of business strategy relevant to real estate management; 


• Aligning  real estate portfolios with organisational needs; 


• The scope and role of property management; 


• Models for service delivery;  ;


• Landlord and tenant relations; 


• New working practices and impact on CRE; 


• Facilities management; 


• Public sector asset management; 


• Sustainability and environmental issues.

Global context:

Both national and international examples are used in the course of lectures, though with a primary focus on the UK commercial real estate market.

Brief description of teaching and learning methods:

The module is delivered in a block release format that involves a four-day face-to-face teaching block with online post-teaching support. An assessed individual project is the consolidating and integrating vehicle for the taught material. 

Summative assessment- Examinations:

Summative assessment- Coursework and in-class tests:

One assignment with a word limit of 5,000 words. 

Assignment Submission deadline: Week 24.

Formative assessment methods:

Convenor comments and feedback during seminars.

Penalties for late submission:
Penalties for late submission on this module are in accordance with the University policy. Please refer to page 5 of the Postgraduate Guide to Assessment for further information: http://www.reading.ac.uk/internal/exams/student/exa-guidePG.aspx

Assessment requirements for a pass:

The normal pass mark is 50%.  

Reassessment arrangements:

Reassessment will be by the same method as for the module's original assessment requirements, subject to variation by the Examination Board where appropriate. 

Additional Costs (specified where applicable):

Last updated: 9 September 2020